Midsomer Norton Town Fayre

At the Town Fayre on Saturday 13 July, and in line with the membership challenge, our strategy was to attract the children to our gazebo, then engage with the parents, particularly the father. And what a better way of attracting the kiddies than a squad of TLC teddies on display and giving them a helium balloon printed ‘Connaught Freemasons’ with the QR Code going direct to our website. A quick chat with the father to explain who we are and what we do, then give him our leaflet with further details with the QR Code, so he can check us out when back home.

Of course, as the children with our balloons went around the Fayre, which W. Bro Chris James thought it was much busier than he expected it to be, it was self-promotion for us. As other children saw them, they too wanted a balloon so brought their parents to see us. One family kindly consented to a photograph of their children with our balloons.

W. Bro Pete Kuzemka was surprised how much interest there was. We answered many questions and were able to dispel some of the myths that people have about Freemasonry. An excellent public relations exercise, and with several useful leads to follow up it was well worth the effort.